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Smoothfluid Ltd

A creative design studio in Wellington, NZ.
+64 21 298 2713
+64 4 889 2427

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AI Data Intelligence

AI Data Intelligence is a data and analysis services business, who do things a little bit differently. This is reflected in their rebrand brand and advertising campaign. A simple, striking colour pallette seperates them from the monotoious greys and blues of their competition. Bold illustrations used throughout demonstrate their specialisation and exclusivity is a very clear and consise manner. It’s not for everyone, you know.

Logo.

AI’s new logo is the companys name which is based on a redraw of NeoSans.

Campaign line.

The campaign line uslilises the company name, which also becomes the campaign url which is pretty handy for SEO too.

Graphic device.

The graphic device expands from the tittle to house the campaign messaging. It can also interact with the illustration tying bith the message and the meduim together.